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Marketing, Proposal, and Management Consultation.

Key Group’s primary business is helping government contractors grow and be successful by providing professional marketing and proposal preparation services.  We understand and are experts in contracting with the Department of Defense (DoD) and NASA, particularly as it pertains to small businesses.  This focus and our ability to support multiple clients on a part-time basis provide our clients maximum value for their bid and proposal dollar.

Our approach to business is centered on honesty and trust with our clients and with our employees.  We always advise potential clients that if they are not comfortable with us participating in their most strategic meetings and planning sessions then the relationship will not work.  It is our intent to act as a true member of the team and provide advice and services in all facets of business management and development.

Our team of Specialists possesses expertise in all areas of marketing and financial and contracts management.  This experience has been gained while working for or with many of the aerospace and IT giants as well as small businesses throughout the United States.  Our president, Dave Anderson, is a sought after speaker on subjects such as “Doing Business With the Federal Government” and “How to Prepare Winning Proposals.”

Key Group provides marketing support, management consultation and proposal preparation for our clients’ Government contract bids.  This includes pre-bid market research, market analysis and capability presentations as well as proposal planning, development and delivery.  Our personnel are familiar with all the appropriate computerized tools for this type of work such as MS Word, Project, Excel, Power Point, Publisher and Adobe Photoshop.

© 2008 Key Group, Inc.  All rights reserved.


Strategic and tactical planning.

Identification of viable opportunities.

Competitive and Risk Analyses.

Customer interface and marketing of client capabilities.

Proposal planning, development and delivery – written and oral.

Development of win strategies.

Team formation.

Phase-in planning and execution.

Identification and recruitment of necessary personnel resources.

Pricing strategies.